Suggested slide deck format for business pitch presentations.
Company logo & details. If relevant add the ‘one-line pitch’ / tag-line.
Define your company's guiding principle. "We are in the business of...?"
Describe the current problem in the market. What is the pain you are trying to alleviate?
How do you alleviate this pain?
Outline of your Product/ Service. Add an Example/ Demo/ Screenshot.
What are the driving forces in the market that make this solution relevant at the moment?
Market size? Quantify the Total Addressable Market.
Key competitor matrix. Who else does what you do? Differentiation? – What do you do differently?
Key players in the organisation. Short summary of credentials.
Demonstrate upward momentum and milestone achievement in some of your key business metrics.
Revenue Drivers. How do you make money… Exactly?
Financial Projections – Summarised. Revenue, Costs, EBITDA. (Last Year. This Year. Forecast Years 1 to 5).
What is “The Ask?”. Outline what the funding would be used for. "Shopping List".
ONE LINE PITCH
Clearly articulate your one-line pitch with this formula
< Your Company Name >
< specify your key offering >
< define your target market >
< outline the problem you solve >
< describe your 'secret sauce' >
a home battery solution
residential homes and SMEs
efficiently harness and store wind and solar energy
making fuel cell technology affordable
A Beginner’s Dictionary of Venture Capital
A useful dictionary of Venture Capital jargon by Mattermark
How VCs operate, and what you should know as a founder
AWS Startups Blog: VC 101: how VCs operate, and what you should know as a founder